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MVRDV designs The Cloud for Seoul’s Yongsan Dreamhub
Posted: Thursday, December 08, 2011 |

And here's another Dutch firm that just designed an unusual residential tower for a booming Asian metropolis: Yongsan Dreamhub corporation presented the MVRDV-designed residential development of the Yongsan Business district in Seoul, South Korea: two connected luxury residential high-rises. A 260 meter tall tower and a 300 meter tall tower are connected in the center by a pixelated cloud of additional program offering amenities and outside spaces with wide views. The towers with a total surface of 128,000m2 are expected to be completed in 2015.

The Cloud at Yongsan Dreamhub, Seoul, South Korea (Image: Luxigon/MVRDV)

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The Cloud at Yongsan Dreamhub, Seoul, South Korea (Image: Luxigon/MVRDV)

Project Description from the Architects:

The two towers are positioned at the entrance of the Yongsan Dreamhub  project, a master plan designed by Studio Libeskind, extending the business district of the South Korean capital Seoul. The southern tower reaches a height of 260 meters with 54 floors, the northern tower 300 meters with 60 floors. Halfway, at the level of the 27th floor the cloud is positioned, a 10 floor tall pixelated volume, connecting the two towers. The cloud differentiates the project from other luxury developments, it moves the plinth upwards and makes space on ground floor level for public gardens, designed by Martha Schwartz.

The Cloud is located at the entrance to the Dreamhub master plan (Image: Luxigon/MVRDV)

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The Cloud is located at the entrance to the Dreamhub master plan (Image: Luxigon/MVRDV)

Usually a high-rise adds little to the immediate surrounding city life, by integrating public program to the cloud the typology adds in a more social way to the city. Inside the cloud, besides the residential function, 14,357m2 of amenities are located: the sky lounge - a large connecting atrium, a wellness centre, conference centre, fitness studio, various pools, restaurants and cafes. On top of the cloud are a series of public and private outside spaces, patios, decks, gardens and pools.  To allow fast access the cloud is accessible by special express elevators.

The luxurious apartments range from 80m2 to 260m2 of which some offer double height ceilings , patios or gardens. The towers with a perfect square floor plan contain four corner apartments per floor offering each fine daylight conditions and cross ventilation.  Each tower is accessed via a grand lobby at ground level; the rest of the ground floor is divided into town houses. In addition to the amenities the Cloud furthermore contains  9,000m2 of Officetel (Office-Hotel) a typical Korean typology and 25,000m2 panoramic apartments with specific lay-outs. The top floors of both towers are reserved for penthouse apartments of 1200m2 with private roof gardens.

Aerial view of the cloud (Image: Luxigon/MVRDV)

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Aerial view of the cloud (Image: Luxigon/MVRDV)

Closeup of the cloud (Image: Luxigon/MVRDV)

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Closeup of the cloud (Image: Luxigon/MVRDV)

Approaching the towers (Image: MVRDV)

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Approaching the towers (Image: MVRDV)

Interior of the Sky Lounge (Image: Luxigon/MVRDV)

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Interior of the Sky Lounge (Image: Luxigon/MVRDV)

Public deck on the cloud (Image: MVRDV)

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Public deck on the cloud (Image: MVRDV)

Apartment corner (Image: MVRDV)

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Apartment corner (Image: MVRDV)

Void open (Image: MVRDV)

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Void open (Image: MVRDV)

Void closed (Image: MVRDV)

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Void closed (Image: MVRDV)

Lobby (Image: MVRDV)

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Lobby (Image: MVRDV)


Comments:
rebecca
nyc
Friday, December 09, 2011
Awful. To think that after the visionary 90's-2000 of Dutch architecture this is what holland is now exporting.

JayM
Friday, December 09, 2011
Really? I think this is the best MVRDV in a long time. Simple forms combined with the cloud/gnarl -like part in the middle and a healthy mixture of different functions create an interesting combo.

Brian M
Saturday, December 10, 2011
Does World Trade Center 9/11/01 ring a bell with anyone????

Paul Petrunia
Los Angeles, CA
Saturday, December 10, 2011
MVRDV responds to comments about the similarities to the twin towers:
http://archinect.com/news/article/30357515/mvrdv-responds-to-9-11-references-in-cloud-project

Joan
Monday, December 12, 2011
I'm fed up of this structuralism buildings, this resource it's a way over done.
MVRDV was an office of innovative concepts a long time ago, now they just copy themselves or other people concepts.

Anon
earth
Tuesday, February 21, 2012
I'm sorry but the building looks like it has a terrible tumor growing on it.

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