A design competition which focuses on three specific areas of the city of Roanoke, VA and challenges design professionals and students to create new environments that will transform the current urban landscape. Applicants will explore the city’s potential by creating unique urban and architectural designs that enhance the best qualities of Roanoke and create positive impact on three specific areas of the city: the Roanoke City Market, The Crossing, and Reserve Avenue/Roanoke River. Each is located along the city’s main thoroughfare, Jefferson Street. Through public/private partnerships, redevelopment efforts are currently underway in this area known as The Jefferson Street Corridor.

Drawing upon the skills and resources of designers and visionaries nationwide, we seek big plans to inspire the community and stimulate dialogue about the future growth and development of the city.  Roanoke Urban Effect challenges applicants to look beyond the traditional urban planning and architectural model to present innovative and inspired ideas that create a vision for a more vibrant and sustainable urban environment.

For more information on the competition visit www.roanokeurbaneffect.org

Sponsored by AIA Blue Ridge, HSMM AECOM, and Carilion Clinic.