The Embedded Narrative: Evolving Perspectives on Immersive Design

On July 9th, 5D|The Future of Immersive Design in Europe will present a special panel at Mundos Digitales, an international conference on Animation, VFX, Videogames & Digital Architecture, in A Coruña, Spain. “The Embedded Narrative: Evolving Perspectives on Immersive Design” features a 5D panel of experts with each providing a unique view of the evolving world of design. Storytelling is becoming pervasive in our architecture, products, public spaces and narrative-based entertainment environments, real and virtual. Designers are learning to embed story, both useful and playful, along life’s pathways – from coordinated signage in London to museum walks in Madrid to interactive entertainment across the globe. As we design immersive experiences, we are learning to achieve synergies amongst diverse resources through collaborative and spatial work environments which, themselves, are becoming immersive. Panel Members: Moderator: Sebastian Sylwan – CTO of Weta Digital Tali Krakowsky -- Founder of Apologue, an Experience Design studio dedicated to the design of immersive storytelling environments Franz Fischnaler -- CEO of F.A.B.R.I.CATORS, an Italian virtual environment design firm John Tarnoff -- Carnegie Mellon University Head of Industry Relations; Masters of Entertainment Industry Management program, Los Angeles, California; Former Head of Show Development at DreamWorks Animation Luis Garcia Rivero -- CEO, Art Director and Partner at Urbansimulations.com 5D|Mundos Digitales is a panel discussion curated by the biennial 5D|The Future of Immersive Design conference. For more info on Mundos Digitales, please visit http://www.mundosdigitales.org/english/conferencias.php. About 5D: Digital technologies are blurring the boundaries between the passive and interactive experience of visual art, entertainment, environmental design and the built environment. For all those engaged in the creative process of world-building and storytelling in narrative media, 5D|The Future of Immersive Design is the platform for exploring the present and future of immersive design, and its impact on all aspects of the creative media space. Its goal is to unite a vital community of designers and image-makers and to serve as a catalyst for innovation. To learn more about the upcoming 5D|The Future of Immersive Design conference in October, please go to http://www.5dconference.com.